The core values that set the principles and priorities that direct each activity at Sapphire Ventures include:

1. The need to be the “Best” - Sapphire Ventures is driven by the intent to “be the best” in everything that we set out to accomplish and with excellence and quality as two guiding coordinates, we constantly strive to live up to this core value. The Group relentlessly aspires to become the best at what it does and with this outlook achieve the highest level of success possible. This philosophy is not only at the core of the Group’s identity, but essentially pulsates in the everyday working of all the entities within its purview. It is one of the essential weaves of the organisation’s culture and lends a feeling of accomplishment to the team.

2. Customer First - Sapphire Ventures through its companies is committed to providing the best possible experience to the customers so that it positively affects their mind, body and soul. There is absolutely no compromise in the company when it comes to the customer’s taste, preferences and wellbeing. The Group is focused on accomplishing the best thing for their customer and ensuring that everyone in the Group is in sync with this principle through mindset and actions.

3. Innovation and Teamwork - Sapphire Ventures is committed to fostering a culture of innovation and teamwork at every level across all its verticals. This innovation is not only visible in the latest technology incorporated in the working of the various organisations under the Group’s umbrella but also in problem solving ability and performance of the employees against their defined roles.

It is an undeniable fact that what can’t be achieved through individual effort can easily be accomplished through teamwork. Teamwork helps in tapping the strengths of individuals to focus them in achieving company’s objectives. It also creates an environment of accountability and learning and fosters strong employee relations.

Companies that thrive on teamwork understand that the success of an organisation depends on how well teams work together to achieve common goals and such companies constantly evolve by achieving superior team oriented results.